Mitimeth: a nigerian social enterprise goes global (attached)


MitiMeth: A Nigerian Social Enterprise Goes Global

  • Answers should be written in your own      words, in paragraph and sentence form, 12 pt. font, and double      spaced.  Point form can be used to identify KEY points in your      answer, as needed.
  • In general, each  answer should be ½ to 1 page long, so in    total your submission should be 4 to 5 pages long


  1. Summarize the      business environment in Nigeria identifying and discussing both its      challenges and potential.  (6 marks)
  2. Explain how and      why MitiMeth was created and the potential impact of its broader purpose.      (5 marks) Explain how MitiMeth has approached marketing their products and      if their efforts have been successful or not. (4 marks)
  3. Explain why      MitiMeth wants to expand globally. (3 marks) To support and provide      rationale for this expansion, complete a SWOT analysis for the expansion      of this brand and it’s products. (8 marks)
  4. Based on the      case information, recommend at least two new international markets      MiteMeth should consider.  Explain your choices. (6 marks)
  5. Describe at      least two potential consumer segments for the two new international markets      you have identified.  Consider who is MitiMeth’s “ideal customer”. (6      marks)
  6. Explain      and support two or three marketing strategies you would recommend to      Achenyo Idachaba-Obaro to help her successfully expand her business to      international markets. (8 marks) Considering her budget, which specific      marketing tactics and tools should she use and why? (4 marks)

Calculate the price of your order

550 words
We'll send you the first draft for approval by September 11, 2018 at 10:52 AM
Total price:
The price is based on these factors:
Academic level
Number of pages
Basic features
  • Free title page and bibliography
  • Unlimited revisions
  • Plagiarism-free guarantee
  • Money-back guarantee
  • 24/7 support
On-demand options
  • Writer’s samples
  • Part-by-part delivery
  • Overnight delivery
  • Copies of used sources
  • Expert Proofreading
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)

Our guarantees

Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.

Money-back guarantee

You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.

Read more

Zero-plagiarism guarantee

Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.

Read more

Free-revision policy

Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.

Read more

Privacy policy

Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.

Read more

Fair-cooperation guarantee

By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.

Read more